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Unicuisine is a brand that specialises in professional kitchen equipment rental for hotels and caterers. The goal of the project was to give the brand a clear and modern identity that reflects reliability, efficiency and a premium service experience.
The brand operated with minimal visuals and no structured identity system, which limited its ability to stand out in a competitive, B2B-focused market. The challenge was to create a visual language that feels professional and approachable, while staying aligned with the needs of hospitality businesses.
I structured the identity around clean geometry, bold typography and a practical colour palette that communicates trust and expertise. The visual system was built to be flexible across touchpoints, from digital platforms to physical equipment. The result is an identity that supports the brand’s growth and communicates its value clearly to partners and clients.
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